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Tuesday, October 1 • 3:00pm - 3:45pm
Building A Fan Base Without A Team

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Fans need something to cling to. For most that means having a connection to something they believe in. Something larger than themselves. For many customers they cling to a specific team for specific reasons. What if you don't have a team? Are the strategies the same? What skills can you use to build a fan base without a team.

Moderators
avatar for Kathy Burrows

Kathy Burrows

Principle, Sold Out Seating

Speakers
avatar for Heath Bennett

Heath Bennett

Assistant Athletic Director of Customer Retention & Analysis, University of Washington
Currently the Assistant Athletic Director of Customer Retention & Analysis at the University of Washington, Heath Bennett has also served as the General Manager of Ticket Sales, Retention and Data Analytics at the University of Oregon, Heath has 15+ years of sports business experience... Read More →
avatar for Michael Espada

Michael Espada

Ticket Director, Vulcan Arts + Entertainment


Attendees (4)